Social Advertising
Targeted Ads That Drive Real Results
Go beyond organic posts with paid social campaigns that put your towing company in front of the right people at the right time. We build targeted ad campaigns on Facebook, Instagram, and more to generate awareness, leads, and cash calls.
The Problem
Posting on social media isn't enough. Your competitors are running targeted ads reaching thousands of potential customers in your service area. Without paid social advertising, you're invisible to the people who need a tow but don't know your name yet.
Our Process
Our Approach
Audience Research & Strategy
We identify your ideal customer demographics, geographic targeting zones, and build custom audiences based on your service areas and specialties.
Ad Creative & Copywriting
We design scroll-stopping ad creatives and write compelling copy that speaks to vehicle owners in your market — from roadside emergencies to scheduled towing needs.
Campaign Launch & Optimization
We launch campaigns across Facebook, Instagram, and other platforms, continuously optimizing for the lowest cost per lead and highest conversion rates.
Reporting & Scaling
Transparent reporting on ad spend, impressions, clicks, leads, and cost per acquisition. We scale what works and cut what doesn't.
Deliverables
What's Included
4.2x
Average return on ad spend for towing social campaigns
FAQ
Frequently Asked Questions
Social media management is about organic content — posting regularly to build your brand. Social advertising is paid campaigns targeting specific audiences to generate leads and calls. We offer both separately so you can choose what fits your goals.
We typically recommend starting with $1,500-$3,000/month in ad spend for a single market. We'll recommend a specific budget based on your service area and competition during your strategy call.
Facebook is the strongest performer for most towing companies due to its local targeting capabilities. Instagram works well for brand awareness. We'll recommend the right mix based on your market.