Google Ads & LSA
Turn Every Ad Dollar Into Cash Calls. Not Clicks.
We manage Google Ads and Local Services Ads specifically for towing companies. Every campaign is built to drive phone calls — not website visits, not impressions, not vanity metrics.
The Problem
You're spending hundreds or thousands per month on Google Ads, but you have no idea which calls came from ads vs. organic. Your current agency shows you click-through rates and impressions, but you can't tie any of it back to actual revenue. Meanwhile, your cost per call keeps climbing.
Our Process
Our Approach
Market & Competitor Analysis
We research your local market, competitor ad strategies, keyword costs, and call volumes to build a realistic plan and budget.
Campaign Build-Out
Custom campaigns targeting high-intent towing keywords in your exact service areas. We set up call tracking from day one so every lead is attributed.
LSA Setup & Optimization
Google Local Services Ads put you at the very top of search results with a 'Google Guaranteed' badge. We handle setup, verification, and ongoing optimization.
Call Tracking Integration
Every ad-driven call is tracked through CallRail with call recording and source attribution. You know exactly what your ads produce.
Weekly Optimization
We don't set it and forget it. Weekly bid adjustments, negative keyword additions, ad copy testing, and budget reallocation based on what's actually driving calls.
Deliverables
What's Included
4.8x
Average return on ad spend across our towing clients
FAQ
Frequently Asked Questions
It depends on your market size and competition. Most of our towing clients spend $1,500–$5,000/mo on ad spend (separate from management fees). We'll recommend a budget based on your specific market.
Google Ads (PPC) charges per click and shows text ads. LSAs charge per lead, show at the very top with a Google Guaranteed badge, and are pay-per-call. Most towing companies should run both.
Call tracking. Every call from ads is recorded and attributed. We report cost-per-call, not cost-per-click. You'll know your exact ROAS.
We manage ads for 20+ towing brands. We know which keywords convert, what bid strategies work, and what's a waste. Plus, you see every dollar — full transparency.